Reference
How an order actually runs
The panel on the front page is the short path. This is the same thing written out, so you can read the terms before you touch a switch.
This page in figures
read off the panel- geo
- 2
- formats
- 8
- billing · fixed
- 2
- billing · arranged
- 3
- test · clicks
- 1,000–2,000
- test · pageviews
- 3,000–4,000
- deposit
- none
- screening
- day 5+
- delivery window
- 60 days
- volume
- guaranteed
- speed
- not guaranteed
- if short
- top-up or refund
What you are buying
Targeted visits, aimed by geography and by niche or interest. United States inventory and international inventory both exist; you name the countries. Everything else — which sites, which format, what pace — gets settled in the reply to your order.
- Banner
- Display placements on the sites in the network.
- Video
- Pre-roll and post-roll spots.
- Infomercial
- Longer promotional video, where the placement allows it.
- Contextual link
- A link inside editorial copy, matched to the page subject.
- Sponsored page
- A page or an article that carries your offer.
- Popup
- Interstitial placement.
- Native
- Placements dressed as part of the host page.
- Mobile
- Mobile inventory, on its own or alongside desktop.
How it is billed
Two models are fixed on the panel. Three more exist, and they are negotiated instead of configured, because the action being paid for changes with every offer.
- CPC
- You pay for clicks. Set it on the panel and send the order.
- CPM
- You pay per thousand impressions. Also set on the panel.
- CPA · CPI · CPL
- Arranged per campaign rather than picked from a list. Put the action you want in the note and the reply covers it.
No rate card is published on this site. Send an order and the reply carries the rate for that exact configuration.
The risk-free test
Premium clicks
1,000–2,000
Clicks delivered against the geo and niche you named. The count comes off our delivery record for the campaign, and your own analytics will read lower than it does — the terms page says why.
Pageviews with time on site
3,000–4,000
The PV/TOS shape of the same test, when what you need is depth of visit rather than click volume.
No deposit and nothing paid up front. That is the whole point of the test: you have been burned by bot traffic before, so you check ours before any money moves.
Delivery, and what is guaranteed
- First order
- Delivery opens no earlier than day five. Anti-fraud screening runs on new accounts before anything is sent.
- Volume
- Guaranteed. You get the count you ordered.
- Speed
- Not guaranteed, and we will not pretend otherwise. Pace depends on the inventory that matches your targeting.
- Delivery window
- The count you ordered arrives within 60 days of the campaign starting. The start date itself moves with the inventory; the window does not.
- If we fall short
- The shortfall is either topped up with more traffic or refunded pro rata for the part that did not arrive.
The campaign types we turn down are listed on the rules page. Read it before you build an order — it is shorter than this one.